Libraries Aren't Dying, They're Evolving

Libraries are no longer just that place you go to find books - but we are the navigators of the overwhelming overload that this massive information world needs. While google can find you a million answers, librarians can find you the right one. And you can check out a lot more than books at a library - electronics, video games, movies, bikes...hell Yale even has a circulating dog. Patrons need to let us know what they want from us yes, but we also have to do a better job of letting patrons know what we already do that they may not expect. We need to market ourselves as the information gurus that we are. We need to let them know how we can make their hectic lives easier and more convenient, as well as cost efficient. We have to bring our continued meaningfulness to them, and let them rediscover all that a contemporary library can be.

Amplify’d from shareable.net

 

“People who talk about libraries dying out are the ones who remember the libraries of their childhood,” says American Library Association (ALA) President, Molly Raphael, from her home in Portland, Ore. “But the library of today is not the library of our childhood, and the library that children see today is not the library we’ll see in 20 years.”

These days, librarians need to not only be tech-savvy, but also play the role of teacher, research guide, electronic-information navigator and employment counselor. As communication and information become increasingly digital, libraries and librarians help people to keep up with what has become the norm.

in economically challenging times such as these, library use increases significantly

While the increase in usage can be attributed to people having less discretionary income for books and magazines, it is also due to libraries’ continued evolution. Offering musical scores, toys, art, CDs and DVDs, radiation detectors, portable smoke detectors, tools, kilowatt-measuring devices, zines, seeds and more, libraries have become lenders of a variety of useful items. Some even offer ways for patrons to contribute to collections through reviews, comments, the transcription of materials into digital format, uploading computer programs of their own design, and more.

Libraries in general are pioneers of the sharing movement. Long before organizations were “going green,” libraries were there, showing us how it’s done. In fact, libraries are a perfect introduction for people who are wary of the whole sharing economy. One can simply say, “It’s like a library, but for cars (or bikes or tools etc.).”

In general, libraries are working diligently to keep up with, and push ahead of, society’s curve. If we hold on to our nostalgic notions of what libraries once were, we deem them relics of a time gone by. However, if we support libraries through their evolutionary process, they remain vital community resources and hubs; unwavering providers of information to all, whatever form that information may take.

Read more at shareable.net

 

What Students Don't Know

This is a philosophical argument that is not new, but is definitely a topic of current discussion. Do you give them the fish or do you teach them how to fish? Are all people meant to be researchers? Do you try to force them to love learning or just give them what they need for the assignment? While I as an individual much prefer to delve into research and revel in my nerdy side, I also have enough common sense to realize that most undergraduates just want to get their degree, finish school, and get a job. They are not necessarily academics by nature. I try, when I do my librarian thing, to assess each patron individually. Some you can tell really do care about the research - and those I teach to fish. But for other students, you can tell they just want to complete the assignment and get on with the million other things they have going on in life. For those students, is it really so bad to just give them the fish?

        

 Amplify’d from http://www.insidehighered.com/ article of 8/22/11

This is one of the sobering truths these librarians

have learned

students rarely ask librarians for help, even when they need it. The idea of a librarian as an academic expert who is available to talk about assignments and hold their hands through the research process is, in fact, foreign to most students. Those who even have the word “librarian” in their vocabularies often think library staff are only good for pointing to different sections of the stacks.

One thing the librarians now know is that their students' research habits are worse than they thought.

“The majority of students -- of all levels -- exhibited significant difficulties that ranged across nearly every aspect of the search process,”

They tended to overuse Google and misuse scholarly databases. They preferred simple database searches to other methods of discovery, but generally exhibited “a lack of understanding of search logic” that often foiled their attempts to find good sources.

If we quietly hope to convert all students to the liberal ideals of higher education, we may miss opportunities to connect with a pragmatic student body,

“Now more than ever, academic librarians should seek to ‘save time for the reader.’

“the extent to which students appeared to lack even some of the most basic information literacy skills that we assumed they would have mastered in high school.” Even students who were high achievers in high school suffered from these deficiencies

In other words: Today’s college students might have grown up with the language of the information age, but they do not necessarily know the grammar.

databases

Even when students turned to more scholarly resources, that did not necessarily solve the problem. Many seemed confused about where in the constellation of library databases they should turn to locate sources for their particular research topic: Half wound up using databases a librarian “would most likely never recommend for their topic.”

Years of conditioning on Google

instilled them with a stunted understanding of how to finely tune a search in order to home in on usable sources

“Students generally treated all search boxes as the equivalent of a Google search box, and searched ‘Google-style,’ using the ‘any word anywhere’ keyword as a default,” they wrote.

Unsurprisingly, students using this method got either too many search results or too few. Frequently, students would be so discouraged they would change their research topic to something more amenable to a simple search.

not one asked a librarian for help.

students were just as unaware of the extent of their own information illiteracy as everyone else

Another possible reason was that students seek help from sources they know and trust, and they do not know librarians. Many do not even know what the librarians are there for. "I don't think I would see them and say, 'Well, this is my research, how can I do this and that?' " one senior psychology major told the researchers. "I don't see them that way. I see them more like, 'Where's the bathroom?' " Other students imagined librarians to have more research-oriented knowledge of the library but still thought of them as glorified ushers.

Unfortunately, professors are not necessarily any more knowledgeable about library resources than their students are.

And many professors, like many librarians, overestimate the research fluency of their students.

, “One of the professors said, ‘You mean they come to the library without the assignment?’

“Yes. Yes, they do.

In her contribution to the ERIAL tome, called “Pragmatism and Idealism in the Academic Library,” Thill wrote about the tension between library pragmatism -- the desire to satisfy the minimum requirements of a research assignment -- and library idealism, which glorifies the tedious unearthing and meticulous poring-over of texts. Unsurprisingly, most students tacked toward pragmatism, while “librarians and professors [repeatedly] wished that students could invest more time in contemplation and discovery, painting an idealized portrait of students leisurely wandering the stacks or pensively sitting down to await inspiration.”

“satisfice”

Teaching efficiency is not a compromise of librarianship,

understanding the limitations of library idealism in practice, and acting pragmatically when necessary. Read more at www.insidehighered.com

I Don't Just Read All Day

There is nothing more frustrating for a librarian than to have someone tell us what an awesome job we have since we get to read all day. Real librarians are so busy wearing dozens of different hats, reading is often a luxury.

What People Don't Get About Working in a Library

Aug 9 2011, 5:00 PM ET

The Librarian #1 "We are not mere cart pushers. This job requires a Masters degree for a reason."

The Librarian #2 "I am an aggregator, a citation machine, a curator, a specialist."

The Cataloger "Even within the library profession my job is very under-appreciated."

The Librarian #3 "I am not your doormat. Make your own copies."

The Librarian #4 "I am not a babysitter for teachers' planning periods." Read more at www.theatlantic.com

I Have No Mercy

"I returned two DVDs two weeks late. They had no educational value and no one missed them for as long as they were gone. I shouldn't be penalized because I already pay too much money to go to this school and don't have the money for bogus fees. I am usually very punctual with returning books because I know of their importance to other students. I can't pay this fee and I need to borrow a book for class. I need your help and mercy..." - Student

“Hmmmmm….maybe you’d get merciful if your attitude were better. Want to rethink that tone?” – Me as I stamp fine appeal denied all over the form.

Seriously, if you are asking someone for something and you are in the wrong, shouldn’t you at least make an effort to be positive and pleasant?

Well at least I got a laugh for the day.

Hooked on Books!

Now that Katy is in kindergarten, reading time is going to be even more important. While I have done reading activities using some of the suggestions below, this article gave me even more ideas to use when reading at home.

Amplify’d from long-island.newsday.com

Originally published: August 23, 2011 11:25 AM Updated: September 6, 2011 8:41 AM By JENNIFER BERGER  http://long-island.newsday.com/kids/mailto:jennifer.berger@newsday.com?subject=Newsday.com Article

As a parent, you strive to help your children succeed in school, and that often means encouraging them to do their homework and study for tests. But one of the most important things you can do for your child's development is to read together.

1. Incorporate technology

2. Share your favorite children's book

3. Be silly

4. Make a game of it

5. Participate in story time

6. Set a good example

7. Get comfy

8. Store books where you store toys

9. Take turns reading

10. Schedule daily family reading time

11. Join a kids book club

12. Start a family book club

13. Let your child run the show

14. Use books as a reward

15. Go for non-fiction books

16. Read a book, watch the movie

17. Don't limit reading to fiction

18. Build a playlist

19. Find topics your kids love

20. Let your child be the author

21. Check it off

22. Choose your own adventure

23. Quiz your kids

24. Act it out

25. Make books easily accessible Read more at long-island.newsday.com

See this Amp at http://amplify.com/u/a1cmtt

Copyright, Fair Use, and Electronic Materials: Three Tips

A constant battle...

Amplify’d from www.academicimpressions.com

Copyright, Fair Use, and Electronic Materials: Three Tips

September 1, 2011

Daniel Fusch, Academic Impressions

The recent slew of intellectual property rights lawsuits against institutions of higher education -- such as the lawsuit filed against Georgia State University over e-reserves, or the lawsuit over video streaming at UCLA -- make two things clear: how little is understood on campus about what "fair use" entails, and how critical it is to plan for risk mitigation as your campus community increasingly makes use of digital content.

Smith and McDonald offer three tips for addressing fair use at your institution proactively rather than reactively.

1. Read and Negotiate the License

2. Establish a Campus-Wide Fair Use Policy

3. Educate Your Campus Read more at www.academicimpressions.com

 

See this Amp at http://amplify.com/u/a1cceh

The Tao of Librarianship

Librarians are typically stereotyped as afraid of change, and change often comes slowly. In today's ever changing world, this model will quickly leave us antiquated and purposeless. We have to find ways of keeping ourselves meaningful to our patrons so that they will continue to see the relevance of libraries in helping them to navigate through the overwhelming wealth of information.

Amplify’d from andyburkhardt.com

The Tao of Librarianship

There is a wealth of wisdom from the Taoist philosophy that could be applied in librarianship.

Laws Create Lawbreakers

Bend, Don’t Break

Realize When Enough is Enough

Be Like Water

Librarians need the ability to be in touch with reality and not be blind or naive. The job of a librarian does not have to be a struggle against obsolescence or a constant proving of  their value to stakeholders and administrators. Instead librarians can try to understand what is actually of value to our patrons and be leading the parade instead of fighting against it. Read more at andyburkhardt.com

 

See this Amp at http://amplify.com/u/a18q5z

Copyright in a Nutshell

Though the University has an attorney, I as the librarian that oversees reserves and interlibrary loan, have become the default copyright guru on campus. When people have a copyright question, they often hit me up, and I also try to educate the community through presentations and such when possible. This article by Jennifer Howard goes over some really good basic facts that I too wish more people knew.

Amplify’d from chronicle.com

What You Don't Know About Copyright, but Should

By Jennifer Howard

If you think you don't own any copyrights, think again.

Know your rights when you sign contracts with publishers or others to distribute your work

Fair use is complicated—but you can also call on the principle of "classroom use."

Don't be ruled by fear.

"A risk-oriented, compliance-oriented mind-set is one of the things that makes fair use smaller and helps us not innovate around copyright law in other ways," Ms. Sims says.

Ask for help. And make a difference. Read more at chronicle.com

 

See this Amp at http://amplify.com/u/a159oy

Reading Project

Though I've read a number of these books, I have not read as many as I would have liked. I'm going to set this as a reading goal for myself. I was going to say it would be my summer project, but I think I may need to allot a bit more time. Let's see how long it takes me to get through the list.

Amplify’d from www.guardian.co.uk

The 100 greatest non-fiction books

After keen debate at the Guardian's books desk, this is our list of the very best factual writing, organised by category, and then by date. See how closely it matches yours and tell us what we've missed

The greatest non-fiction books live here ... the British Museum Reading Room. Read more at www.guardian.co.uk

 

See this Amp at http://amplify.com/u/a1596r

Bill Gates v. Ford Motor Company

(From my MIL - I really needed this laugh!) For those of us who feel only the deepest love and affection for the way computers have enhanced our lives, read on.  At  a recent computer expo (COMDEX), Bill Gates reportedly compared  the computer industry with the auto industry and stated,    'If Ford had kept up with technology like the  computer industry has, we would all be driving $25 cars that got  1,000 miles to the  gallon.'  In response to Bill 's comments, Ford issued a press release stating:  If Ford had developed technology like Microsoft, we would all  be driving cars with the following characteristics (and I just  love this part):  1. For no reason  whatsoever, your car would crash.........Twice a  day.  2.. Every time they repainted the  lines in the road, you would have to buy a new  car.   3...  Occasionally your car would die on the freeway for no reason..  You would have to pull to the side of the road, close all of the  windows, shut off the car, restart it, and reopen the windows  before you could continue. For some reason you would simply  accept this.  4. Occasionally,  executing a maneuver such as a left turn would cause your car to  shut down and refuse to restart, in which case you would have to  reinstall the engine.   5.  Macintosh would make a car that was powered by the sun, was  reliable, five times as fast and twice as easy to drive - but  would run on only five percent of the  roads.  6. The oil, water temperature,  and alternator warning lights would all be replaced by a single  'This Car Has Performed An Illegal Operation' warning  light.   I  love the next one!!!   7.  The airbag system would ask 'Are you sure?' before deploying.    8. Occasionally, for no reason whatsoever, your  car would lock you out and refuse to let you in until you  simultaneously lifted the door handle, turned the key and  grabbed hold of the radio antenna.   9.  Every time a new car was introduced car buyers would have to  learn how to drive all over again because none of the controls  would operate in the same manner as the old  car.  10. You'd have to press the   'Start' button to turn the engine  off.   PS  - I 'd like to add that when all else fails, you could call '  customer service ' in some foreign country and be instructed in  some foreign language how to fix your car  yourself!!!! Please  share this with your friends who love - but sometimes hate -  their computer!

Common Sense

Over the past few years I seem to sense a decline in basic common sense.  I see it in the ridiculous lawsuits for products resulting in labeling that is even more ridiculous (i.e. do not iron clothes on body), watching people drive (left hand turn from the right hand lane - nice), and a myriad of other examples in every day life.  Has the ability to think for oneself been completely lost?  Not to mention the lack of ability to take responsibility for oneself when consequences arise from such no-brainer incidents. 

Today, I experienced another example of a complete lack of common sense - this time regarding using library materials.  First, let me explain how libraries work for those of you that are unfamiliar.  You borrow materials that belong to other people for a short time and then bring them back so that others may do the same.  Seems a simple premise, yet it seems to be quite difficult for many library patrons to understand.  Due dates, fines, and much more cause substantial consternation among library users who seem to not understand that these materials do not belong to them to use however and for as long as they want. 

Today, I received a complaint from a patron that was being charged a replacement fee for an interlibrary loan book she had decided to highlight.  Not only was it not her book, but it wasn't even our book.  I'd have felt bad enough if it had belonged in our library, but the fact that it was the property of another library made me feel even worse.  Her complaint was that she didn't feel entirely responsible as she had not been informed of a policy stating that patrons could not write in books.  Really????  Seriously????  This is something they have to be told????  Borrowing books that don't belong to you and you need this spelled out????  That's like saying hey you told me I could borrow your car but you didn't say I couldn't wreck it.  Is this not common sense?  I am used to the lack of responsibility exhibited in fine waiver requests (it's not my fault because....fill in the blank) but this goes far beyond that to the complete realm of WTF?!?!  Apparently common sense is becoming less and less common (whoever named it that was definitely an optimist) - maybe the phrase should be changed to the romantic languages translation of the phrase - "good sense." 

Where oh where can my outlet be?

This is a problem for our library as well. I feel the pain myself often searching for a plug or having too many things to plug in and not enough outlets, not to mention the bag of power cords I have to carry around with me. You see people sitting on the floor, cords snaked here and yon waiting for unsuspecting ankles, furniture moved to accommodate outlets - who knew a simple thing like power could be such a big problem. Glad to know we're not the only place dealing with this issue - hell it's even a problem at the Pentagon. The furniture options mentioned is a great alternative for those places that can't magically make a new building or reconstruction happen. I would also love seeing the longer lasting batteries developed. In the meantime, I wonder what other creative solutions are hovering out there.

Amplify’d from http://www.libraryjournal.com/

A Digital Generation Scours the Library for a Plug

By Michael Kelley

Dec 30, 2010

Thirty years ago, the only person in a library looking for an electrical outlet was a blue-smocked cleaning person who had to plug in a vacuum cleaner with a very long cord.

Times have changed.

Universities struggle to keep up The problem cuts across all library sectors.

"The lack of adequate power is a fairly big issue for [the Dimond Library]," Tracey Lauder, the assistant dean for library administration at the University of New Hampshire, told LJ. "Students frequently move large tables and soft seating closer to walls with outlets, or they bring their own extension cords, which obviously can be a hazard," she said.

"Plugs are popular" was number four on the list, because without them the digital generation cannot power the connection to information or with one another.

"It extends the social network, where students can sit and talk and collaborate," Stephens told UAB Magazine.

To complicate matters, installing new outlets is considered an extra, and Dimond Library has to dip into its operating budget to pay for them. And they aren't cheap. The recent installation of six wall and six floor receptacles would have cost $10,568, but the decision was made to install the wall receptacles only during the library's redesign since the floor outlets would have required drilling.

Redburn also noted that at public libraries it's not so much the collaborative nature of work, as it is at universities, but the hard economic times that drive more people to the library in search of an interface for their media.

"People can't afford Internet service at home anymore, they can't afford a print cartridge, so there's a causal relationship between the economy and the growth of people using the library," she said.

"Consider the need for additional floor electrical outlets at circulation and reference desks, workrooms, offices for staff use, audiovisual areas, and in reading areas for customer use," reads one example in section 3-5.4.

But when a library wants to raise the bar on its electrical infrastructure, the answer is two words: raised floor.

The main benefit with raised floors is that the power distribution does not run in a fixed conduit, so the library can change the configuration of outlets.

Still, the ultimate answer, several sources said, may be longer lasting batteries, a part of the natural evolution of technology and the many curious problems it brings. Down the road, the question may be what to do with all the unused outlets. Read more at www.libraryjournal.com

See this Amp at http://amplify.com/u/bva2c

A Librarian's Niche

This was a very interesting article, and I think underscores the need for librarians to really market our niche in information management. It is not that students can't find what they want (though many times it is and they don't realize it), but that they find so much they don't know how to parse the good from the bad. Critical thinking and resource evaluation are critical skills that we as librarians need to be focusing on in our work with students.

Amplify’d from http://www.libraryjournal.com/lj/communityacademiclibraries/887833-265/survey_finds_students_often_use.html.csp?goback=%2Egde_1825084_news_406138424

Survey Finds Students Often Use Library Resources, But Not Services

A new report released this month from Project Information Literacy at the University of Washington (UW), "Truth Be Told: How College Students Evaluate and Use Information in the Digital Age," [PDF] finds that many higher-ed students struggle with sorting through the vast amounts of information available when doing research, but they tend not to ask librarians for assistance. Indeed, to keep the research process as simple as possible, many appear to fall back on predictable routines that may not produce the best results.

The report's authors, Alison Head and Michael Eisenberg, recommended that academic librarians emphasize teaching research strategies to students, rather than simply helping to find sources for a particular assignment. Read more at www.libraryjournal.com

See this Amp at http://amplify.com/u/bv999

Libraries - More than just books

I came across this story this week while cataloging iPads that UNCP will begin circulating next week. Not only do I like the idea of the poochie, but I love that the library is doing something so unique. It makes me wonder what other types of unique items libraries circulate, and I would love to do some research on this topic. Probably the most interesting thing we circulate are some biology reserve items - namely the box of bones.

Amplify’d from http://www.yaledailynews.com/news/2011/mar/11/law-library-offers-dog-check-out/?popup=true

Law library offers dog for check-out

By Nikita Lalwani Friday, March 11, 2011

Soon Yale Law School students studying at their library may be able to check out a dog in addition to books on Constitutional law.

In an email sent to students Thursday, librarian Blair Kauffman announced that the law library will run a three-day pilot program in which students can "check out" the certified library therapy dog — Monty — for thirty minute periods. He wrote that he hopes the program, which will begin March 28, will reduce student stress.

"We hope that making a therapy dog available to our students will prove to be a positive addition to current services offered by the library," he said in the e-mail. "It is well documented that visits from therapy dogs have resulted in increased happiness, calmness, and overall emotional well-being."

Kauffman added that although Monty is hypoallergenic, visits will be confined to a "dedicated non-public space in the library" to alleviate concerns other library users may have about dogs. Additional information regarding the program will be available with a sign-up sheet that will be released March 21.

If students respond well to the program, the library may institute it permanently during stressful periods of the semester. Law School Director of Public Affairs Janet Conroy said that no more information is currently available about the future of the program.

Two students interviewed said the therapy dog pilot program exemplifies the creativity and originality of Yale Law.

"I think it's a really fun idea and I'm sure that a lot of people will take advantage," Stephanie Turner LAW '12 said. "I definitely hope that they extend the program beyond the pilot period."

According to Therapy Dogs International, a volunteer organization dedicated to regulating and testing therapy dogs, studies have indicated that visits with therapy dogs help decrease blood pressure and stress levels, while providing a nice break from daily routine.

Aside from providing comfort to students, therapy dogs are most often used in hospitals, retirement homes, and nursing homes. Read more at www.yaledailynews.com

See this Amp at http://amplify.com/u/bv8xj

The LISNews Blogs To Read in 2011

I love to see the wide variety of writing topics of librarians - especially the ones that break the stereotypical molds. This is always a good list.

The LISNews Blogs To Read in 2011

Just as I was learning FBML

Seems that every time I learn a new skill like FBML, a major change comes along making it obsolete. Facebook is especially guilty of constant mandated changes, and I'll be looking to see how this affects the Library's Facebook page. I wonder if the FBML I've already done will transfer over or have to be redone. I'm curious to experiment with the iFrames now. I hope this means designing in Dreamweaver first will be an option.

Amplify’d from sixrevisions.com

Ultimate Guide to the New Facebook Page Design

No More "Standard" Tabs

Note: the new tabs will appear in the form of a list (there will be a maximum of 6 above the fold).

New Photo Strip

Profile Picture

The maximum size for the profile picture has been reduced from 200x600px to 180x540px.

User Interface Changes

Admin View of Wall (See Hidden Posts)

Post as Your Brand

Your Brand Can "Like" Other Pages

Fans Count Has Changed

Categories

Now displayed on Facebook Pages is your organization’s category (which can be adjusted). We recently changed ours from "Local Business" to "Internet/Software".

Development Changes

Facebook iframes Now on Tabs

From a web developer’s standpoint, this is the biggest and best change Facebook has rolled out. What does this mean? No more Facebook Markup Language (FBML)!

To use iframes, you need the most up-to-date layout. First and foremost: in order to use iframes, the page must be using the new Facebook Page layout.

Custom HTML and JavaScript

Facebook API for Facebook Pages

Saving User Sessions

Summary

With the changes scheduled to take full effect March 10, 2011, you should now be ready to take full advantage of the changes.

Profile photo now has a max size of 180x540px. Display page category. Photo strip shows most recent tagged or posted photos. They are randomized. Watch out for inappropriate photos tagged with your Facebook Page. The dimensions of thumbnails are 96x67px. Admin view. Filter wall posts by your Facebook Page only or by everyone. Tabs are now on the left (under the profile photo) in the form of a list (maximum of 6 above the fold). Also, switch to Admin View to see hidden posts. If you’re an admin, you can view the people who have "Liked" your brand. We noticed it’s in order of most recent Likes. If you’re not an admin, you can no longer view those who have "Liked" the brand page. Your brand page can Like other pages. They’ll show up on your brand page.

Other changes not shown in the image above:

You can see a Newsfeed of updates from Liked Pages on your home page when using Facebook under your Facebook Page name. Pages now support iframed tab applications. Email notifications when users post or comment. Read more at sixrevisions.com

See this Amp at http://amplify.com/u/brn38

Facebook Customizations

As part of my work with the Library's Social Networking Committee, I've been playing around with FBML to customize our Facebook page. I've managed to add custom tabs for our IM widget, a WorldCat search, and a stream to our Youtube channel and am now ready to tackle adding a new landing page with a customized image look. I've seen some really nice customized pages. Hoping I can do it in Dreamweaver first then add the FBML bits. Once I get this done, it's on to figuring out how to create a search widget for III to use on Facebook. This web page I found very useful as a start - but always on the look out for other sources of sample code.

I'd like to think the following libraries whose pages gave me ideas:

NYPL

Plainfield Public Library

Appleton Public Library

Southfield Public Library

WCPL

Kent District Library

Amplify’d from socialmediaseo.net

Customize Your Facebook Fan Page With FBML

Add Images To Facebook Fan Pages using FBML

1)  Installing the Static FBML App

2)  Working with FBML

3)  Defining Application Settings

4)  Adding Your Image & Custom Naming Your Tab

And that’s it!

Like I said, FBML is the key to really bringing your Facebook Fan Page to life and defining your brand on Facebook.

Enjoy and let me know if you have any questions!  As always, feel free to contact me directly with questions.

See more at socialmediaseo.net

See this Amp at http://amplify.com/u/brhly